{
 "generated": "2026-11-04",
 "node": {
  "id": "org:embra",
  "type": "Organization",
  "name": "Embra",
  "org_type": "Developer",
  "kind": "company",
  "entry": "agent",
  "by": "episode-review-3",
  "at": "2026-11-03T16:03:05Z",
  "degree": 0.001,
  "n_apps": 0,
  "n_models": 0
 },
 "page": "https://xiaopingfeng.com/graph/e/org/embra/",
 "out": [],
 "in": [
  {
   "type": "acquired",
   "sentence": "Notion收购Embra",
   "direction": "in",
   "id": "org:notion",
   "name": "Notion",
   "since": "2026-01-29",
   "note": "Embra 创始人 Zach Tratar 与 Notion CEO Ivan Zhao 在 2026-01-29 先后在 X 上宣布 Embra 加入 Notion；Tratar 事后称「卖给了 Notion」。交易金额与条款来源未披露。",
   "caveat": "来源是双方创始人的 X 帖，用词是 joining；交易金额和条款未披露",
   "status": "agent",
   "evidence": [
    {
     "kind": "social",
     "label": "官方社交帖",
     "text": "Embra 创始人 Zach Tratar 的帖子：宣布 Embra is joining Notion，称团队用 3 年构建 Graph Context Engine 以支持 B2B AI。",
     "url": "https://x.com/zachtratar/status/2016920503718727814"
    },
    {
     "kind": "social",
     "label": "官方社交帖",
     "text": "Notion CEO Ivan Zhao 的帖子：We're thrilled to welcome Embra to Notion，称 Tratar 在「context engineering」成为流行语之前就在研究这个问题。",
     "url": "https://x.com/ivanhzhao/status/2016948960095563841"
    },
    {
     "kind": "social",
     "label": "官方社交帖",
     "text": "Tratar 后来的帖子：称 Embra 是最早的 AI Context Graph 公司，之所以卖给 Notion，是因为让这个想法兑现需要分发能力。",
     "url": "https://x.com/zachtratar/status/2049282389969608953"
    },
    {
     "kind": "own",
     "label": "本站页面",
     "text": "本站 AI Buzzwords EP.72 的备课笔记收录了这件事",
     "url": "https://xiaopingfeng.com/buzzwords/72/"
    }
   ]
  }
 ]
}